MLB Serves Up Custom Highlights on reddit

Major League Baseball gave some love to the reddit community Tuesday, uploading special highlight videos using comments posted on the site.

The league has been active on the site since the beginning of last season, when it created an official account and began posting feature stories to the baseball subreddit. In the year since, their team has been active posing questions to fans, sharing original content and digging into team-specific subreddits to post comments and reactions as games are happening.

Today’s release, three videos focused around some of the biggest plays from the month of May, moved MLB into new territory as far as fan engagement goes. On each highlight clip, they superimposed user reactopms to provide custom colour commentary.

On Bartolo Colon’s first career homerun, one pop-up reads: “This is one of the greatest moments in the history of baseball.” Another says: “WE ARE ALL WITNESSES.”

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Social Circles: This Week in Social Media (Nov. 10, 2014)

Each week, Social Circles brings you the biggest news from behind the social networks. Keep up to date with the latest trends, breaking news, and expert analysis from across the web.

This week’s wrap-up includes increased government requests through Facebook, increased focuses and outputs from brand engagement on social visual content, a LinkedIn lawsuit, and Facebook’s fundraising effort to fight Ebola.

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Morgan Fire Twitter

Crowdsourcing Science: An Innovative Project On Mount Diablo

Engaging citizens through social media is a must now for a number of causes, be it user-generated content in news media, using Facebook groups to organize and facilitate political protests, or to raise money for creative projects through sites like Kickstarter. A volunteer organization based out of the Oakland, California area is looking to expand into the realm of citizen-engaged and crowdsourced science.

In September of last year, fire blazed across the Bay Area’s Mount Diablo. Over 3,000 acres went up in flames as the wildfire spread across the mountain.

While images of the fire are alarming for observers and locals in the area are forced to await possible evacuation orders, the fires are actually a natural part of the mountain’s ecology, and many of the plants actually require fire to reproduce, according to Nerds For Nature.

Realizing the potential to study how the landscape changes and grows in the year following a large blaze such as the Morgan Fire, the group behind Nerds For Nature decided to photograph the scenery from four fixed locations over the course of a year.

But how to fund that research? The hours of labour and equipment and travel to the photo spots would no doubt cost a pretty penny.

This is where the ingenuity of this group came from – in an age of social media and camera phones, why not crowdsource it? Well, that’s just what they did.

Mount Diablo Crowdsourced Science

A photo, by Twitter user @DanKalb, taken from photo spot #2 on Mount Diablo.

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