From the opening ceremonies in Sochi to the feel-good videos of the holiday season, I have compiled my picks forĀ Canada’s fourteen best social marketing campaigns of the year.
Spanning industries from auto manufacturers to sports franchises, crossing through the private sector and government agencies, from viral videos to customized websites to a renovated house in suburban Calgary, spend some time getting to know the marketers who are setting the pace on social platforms as we leave 2014 and launch into the new year.