#PartyWithCaution: Police Force Drops Some Education On University Froshers

With a fresh school year kicking off across the country this week for close to 2 million students in Canada, the promise of Frosh Week lingers in the air.

The annual tradition that celebrates the first week of university life for freshmen, and the return to school for older students, is often one of the best parties of the year at campuses from coast to coast.

Contentious and controversial, Frosh never fails to garner significant media coverage. Despite recent calls for Frosh Week traditions to “grow up” or for schools to crack down, the tradition will surely live on in dorm rooms, student houses, pubs, and clubs.

With that in mind, York Regional Police have come up with a brilliant and creative campaign to warn students about the potential costs they could face if they party too hard.

The police force tweeted out the expense list earlier today, which covers the obvious like streaking, under-age drinking, and open container violations (cleverly referred to as “Popping bottles in the back of your friend’s Corolla), to the not so obvious, like putting cement mix in the laundry machine, illegal gambling, and, I quote, “forcing a pet to smoke marijuana.”

Educating students on the potential repercussions from not “Partying With Caution”, as the release says, is important. But too often it gets bogged down in an authoritative tone that’s easily glossed over.

Instead, the YRP have done an incredible job delivering this message to students in a more accessible voice. They’ve managed to introduce some humour to the situation (“Dropping excessive bass at 4 a.m.” and “Downing Jager-bombs in public”) while still reminding students to remain safe and responsible.

So far, the message has been wildly successful. In just an hour and a half, it’s racked up 227 retweets and over 100 favourites, over 80 Likes and 56 shares on Facebook, while also catching the attention of a number of reporters.

Better still, they didn’t just post the message and move on. They’ve kept up the same tone and even managed to keep responding to follow-up questions, both the serious and the not-so-serious.

Seneca College is the only post-secondary institution in the force’s jurisdiction, but York University (second biggest in Canada by undergraduate student population) lies just outside the limits, and many of its students reside in the regional boundaries. Frank the Tank may want to avoid both schools this Frosh.

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